2404 11th Ave
Monroe WI 53566

608-325-4553 | jbg@juliesbridalgallery.com

Our Boutique hours are BY APPOINTMENT only. This includes pick ups of gowns and accessories as well as tuxedo measurements and try ons.

Monday 10-3
Tuesday 10-5
Wednesday 10-5
Thursday 10-5
Friday 10-5
Saturday 9-4 

Friendly Reminders

We recommend bringing 5-6 guests for your appointment

Appointments are required. We will do our best to accommodate week day walk-in appointments.

We love and adore children but the bridal shop is not the place for little ones. Babies of course are an exception.

We do not allow food or beverage to be brought into our boutique. We do offer a champagne toast when the bride says Yes!

The Julie's Experience


You’ll be warmly greeted by one of our professional and courteous bridal stylists. Once you have completed your bridal consultation form, your bridal stylist will use this information to get a sense of your personal style and how you would like to look on your special day.

Your bridal stylist will then assist you and your guests to your own private viewing area. The stylist will sit down with you and ask you all about your wedding and what your vision is. Next, we will introduce you to the different silhouettes and fabric of the wedding gowns we have.

Now begins the fun part! You get to decide which dresses you would like to try on and we will help you change into them and select the one that you like the best! Our staff are here to help you make your decision.


selecting your gown...

During your appointment, you will be helped into the gowns you chose and can take your time to study how you look and feel in the gown. Your stylists will have you walk in each of the dresses, and sit in them to determine how they feel on.

Once you have narrowed down to 3 of your FAVORITE dresses, the stylist will have you put each of them back on and complete each look with a beautiful veil and some amazing accessories for the finishing touches.

Take a deep breath in each of your favorite gowns and try to picture yourself walking down the aisle in each of the dresses. Compare what you like differently about each one, and which dress TOPS the other!

Once you’ve found a gown that is everything you have imagined, smile and relax—you’ve done it, Congratulations on saying YES to the DRESS at Julies Bridal Gallery!

meet the faces of julie's bridal

Wife, and mother of two boys who keep her very busy! From start to finish, I love working with all our wedding parties and helping them complete their looks. My favorite part of what I do is seeing a brides vision come to life with the help of our experienced stylists. It is always bittersweet when a bride takes home her gown, but I know the bond that was created is one I will never forget.


Julie's sweet mother who is always ready to lend a hand to help out wherever she can! JoAnn is always ready and prepared to toast to the bride when she says YES! Her favorite part is when the bride practices walking in her gown as if she were walking down the aisle...that's when the goosebumps occur. 


Dawn, also known as the life of the party, is always ready to provide her brides with an experience they will never forget. From start to finish, Dawn will be with you every step of the way. Her contagious smile and laughter will leave a long lasting memory of your dress shopping experience.

Jolene has recently joined our JBG Team and we are so excited to have her in our boutique. Her smile can light up any room, and she just loves helping brides find the most perfect dress. Her sense of style is on point, and she has the perfect eye to match any veil with your dress! Jolene has helped so many brides say YES!

Kirsten is our creative superstar! From helping brides say YES, to making Pinterest boards, Kirsten does it all. She spends her days dressing mannequins and designing displays, and using her talent to post all the pretty things at JBG



kirsten-marketing coordinator & bridal stylist

client praise

Thank you for making me feel like the most beautiful bride on our wedding day!


client praise

My experience with Julies bridal was incredible. Dawn helped me find the perfect dress and made me feel so special and beautiful with each visit to the gallery.